Givenchy Teint Couture Cushion Fluid Foundation



The trend for cushion foundations has been going on for a long while. They first originated from Korea. The Korean ones tend to give you a luminous glowy look though they have come out with more matte ones.


This is what a typical Asian Cushion Foundation looks like (this one is from IOPI, a Korean brand I really like). Notice that it is the cushion inside that contains the foundation. Also, they very typically come with a refill.

Since the trend started several years ago, more and more European/USA brands have come out with "cushion foundations". Most of them like Lancome, Dior, YSL and It Cosmetics all look like the one above.

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